ESL Gaming, the world’s leading esports company, announced today a historic extension and expansion of its partnership with Monster Energy. The new, multi-year agreement is expanding to include more ESL Gaming products and marks the first time Monster Energy will support mobile gaming and esports.
“We are thrilled to expand our portfolio partnership with Monster Energy. Their ongoing commitment makes them a leading supporter of global esports and helps us to continue delighting fans across our array of world class titles,” said ESL Gaming Co-CEO Craig Levine. “No other portfolio offers the same breadth and dynamism, providing an unmatched opportunity for brands to connect with the diverse esports and gaming communities across the globe.”
ABOUT ESL GAMING
ESL Gaming is the world’s leading esports company. For more than two decades, we have been shaping the industry and leading esports and gaming innovation globally across the most popular video games, creating a comprehensive ecosystem with opportunities for players to go from zero to hero, and for fans to witness the best stories esports has to offer. Our portfolio consists of high-profile products such as the ESL Pro Tour, Intel® Extreme Masters, ESL Mobile, DreamHack Festivals, and many more, ranging from grassroots to global elite competitions. ESL Gaming is part of MTG, the leading international digital entertainment group.
ABOUT MONSTER ENERGY
Based in Corona, California, Monster Energy is the leading marketer of energy drinks and alternative beverages. Refusing to acknowledge the traditional, Monster Energy supports the scene. Monster Energy is a brand that believes in authenticity and is the core of what its sports, athletes, eSports athletes and musicians represent. More than a drink, it’s the way of life lived by athletes, sports, bands, gamers, believers and fans. See more about Monster Energy including all of its drinks.
SOURCE Monster Energy